Six days after starting this blog and I'm back into heavy planning mode.

 

This is the third business venture I've been involved in post my 'corporate experience' and I'm hoping the planning will be a little less daunting this time around.

 

The first was Opulus Gifts and the second Excitim both very different businesses.  The Dream-Racer project will be different again.  Dream-Racer is about using a radio control interface to drive a model racing car or boat.  (FYI - that's the reason for having the pictures of racing cars in the blog - although I haven't thought of a reason for the 'seasons around Buehl album.)

 

If you have got this far you are certainly thinking what's this Dream-Racer stuff all about - I know I would be.  About two years ago Mark, the inventor, put the controller together and mounted it into a cap.  Yep, that's right a cap - actually a baseball cap.  He did this was so that a young lad, paralysed in a road accident, could play with his Christmas present, a radio controlled car.  Mark's controller enabled him to drive his car by moving his head forwards, backwards and sideways.

 

We got together recently and brainstormed how we could commercialise his invention and offer it to children and young adults with similar disabilities or with special educational needs.  And that's how Dream-Racer got going again.

 

Today I've worked on the Dream-Racer logo, talked to Anna about customising some caps, got marketing-Stuart underway, updated the financials, revised the business plan and decided on the e-commerce engine for our web store.  And in the process sent out a bunch of e-mails and deleted loads of spam from my inbox.  (On some days I reckon half of my mail is spam.)

 

Damm, just noticed another cup of tea has gone cold.  Time for a break.

 

Mike